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Brand Associates provides a proven methodology to help solution providers envision, launch, and grow successful products. We bring expertise in product management, market focus, understanding buyer interests, and partnerships to drive growth. We drive success for our clients by building a deep understanding of their markets and customer needs, user experience, and effective collaboration with Agile teams.

EXPERTISE 
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  • Product Strategy

  • Product Management Methodology

  • Partnership Development

  • Partnership Governance

  • Go-to-Market Advisor

  • Ideation and Innovation

  • SaaS products Financial Models

  • Product Team Development

  • Research Reports

  • Competitive Assessments

METHODOLOGY
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Proven methodology delivers insights that drive winning products, by developing:

  • Customer Needs Discovery

  • Compelling User Personas

  • Market Opportunity

  • Jobs to Be Done

  • Shared Product Vision

  • Alignment with Agile Processes

  • Integrated Customer Service 

  • Ideation and Innovation Workshops

SECTORS
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  • Human Capital Management (HCM)

HR Management Systems

Benefits Administration

Payroll 

Global Payroll

Time Tracking

Recruiting 

  • Wellness Programs

  • Education Administration Technology

  • Fleet Outsourcing

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